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Raw event logs
You already have gigabytes of event logs for your users.
Stop drawing funnels.
Start seeing the journey.
One tool that turns raw event logs into complete user journeys — the real paths people take, the friction they hit, the insights already surfaced.
Not funnels. Not click reports.
How it works
From raw event logs to
From raw event logs to
a journey map
Cohortum turns messy, timestamped events into the real paths your users take — sessions found, noise dropped, key moments connected. No funnels to draw by hand.
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Each user becomes a timeline
Each user's events are ordered in time and form blocks of activity — sessions.
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AI LLMs are great at sequences
A user’s events read like words in a sentence — so Cohortum runs its own language model on them.
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Auto-generated user journey
A tree of transitions over the key events — the noise in between is dropped.
Explore user behavior
from every angle
Uncover the hidden patterns, recurring use cases, and anomalies in how people actually use your product — every angle surfaced automatically, with nothing to set up.
How you explore
Explore user behavior from every angle
Uncover the hidden patterns, recurring use cases, and anomalies in how people actually use your product — every angle surfaced automatically, with nothing to set up.
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Unlock the power of event sequences to answer the Why
A/B tests tell you which won. We tell you how the product changed
Go past the headline number to the behavior behind it — the actions users took more of, the steps that quietly lost people, and the fresh journeys the change created in each group.
- Not just "B won by 6%" — the behavior behind the win
- See what grew in one variant and what quietly dropped
- Catch the side-effects a single metric hides
Zoom out from events to whole sessions
Step up a level of abstraction and analyze user sessions, not single events. Cohortum classifies every session into a type automatically — and you can edit the mapping by hand — then stitches them into one journey across the user's entire lifecycle in your product.
The journey map that draws itself
Most tools show you a click. Cohortum follows the entire path a person takes and turns it into a living customer-journey map on its own. No funnels to define, nothing to wire up.
The map, drawing itselflive
See how people really use your product
Every drop-off, every loop, every path, every group — drawn for you from the whole session. No funnels to build.